Sunta in Melaka has over the decades established itself as a manufacturer of foam-based toys for the EU market. We approached its rebranding from Sunta’s original principle—any toy that can be imagined, can be shaped.
The new brand identity depicts Children and Sunta the Company moving forward hand in hand:
The guiding hand of a Child inspiring the Company’s innovations with creative imagination… held in the safe hands of the Company providing safe new worlds to play in.
Brand Concept: Steve Yeow / Leong
Brand Identity: Steve Yeow